Meeting (and Exceeding) Customer Expectations

Did you know that a survey of marketing leaders revealed that 81% believe their brands compete mostly or solely on the basis of customer experience? Customer experiences are paramount in the modern consumer experience—so brands that can meet—and exceed—customer expectations have a major leg up against their competitors. Finding ways to exceed customer expectations isn’t […]
7 Ways To Improve Your Customer Experience

Your customers are the heart of your brand. Focusing on how to improve customer experience is critical to business strategy. The problems you solve, the services you provide, and the products you create all take into account your customer’s goals, needs, and desires. Data shows that customers see their experience with a brand as one […]
How To Improve Customer Satisfaction

Customer satisfaction can feel elusive, but it’s essential for brands who want to grow, retain customers and solidify brand loyalty. Not convinced yet? The data speaks for itself: 81% of customers say a positive customer service experience increases the likelihood that they’ll make another purchase. 93% of customers will spend more with companies that offer […]